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Within One Year, Quicken.com Overtakes the One Hundred Million Page View Mark
Leading Financial Web Site's Traffic Grows 410% Since October '97
MV - November 11, 1998 -

What: Within one year of its launch, Quicken.com, a leading financial web site, has exceeded the 100 million page view per month mark. During the month of October Quicken.com compiled over 107 million page views on the site, pushing the traffic growth rate to 410% since October '97.

"The popularity of Quicken.com continues to exceed our expectations," stated Roy Rosin, director of marketing for Quicken.com. "When we launched last October, we had hoped to reach an average of 65 million page views per month, within one year. I believe the success of the site is due in large to the fact that from the start, we've had the highest quality, objective content and tools that help people track and research investments, save money on mortgages and insurance and answer all their key financial questions. And it's always been free to consumers."

The growing popularity of Intuit's leading mortgage and insurance web sites clearly contributes to Quicken.com's overall success. QuickenMortgage and Quicken InsureMarket sites are designed to take the hassles out of shopping for mortgages and life and auto insurance, through one-stop comparison shopping, which also helps people save time and money.

Where: http://www.quicken.com, the objective source for making the most of your money.

When: Announced today, November 11, 1998.

Why: Quicken.com brings together tools, resources and expertise to help empower consumers to make confident investment and financial choices. Once consumers have determined their financial needs, Quicken.com can help them reach a solution for all areas of personal finance management, including investments, insurance, tax and mortgage. All of which is available for free!

How: Click on http://www.quicken.com

 
About Intuit
Intuit Inc., a financial software and Web-based services company, develops and markets Quicken®, the leading personal finance software; TurboTax®, the best-selling tax preparation software; and QuickBooks®, the most popular small business accounting software. Intuit's Quicken.com Web site offers a complete set of personal finance news, information, and tools, including retirement planning resources and the leading mutual fund and insurance sites.
 
Intuit, the Intuit logo, Quicken, QuickBooks, QuickBooks Pro, TurboTax, MacInTax, ProSeries and InsureMarket, among others, are registered trademarks and/or registered service marks of Intuit Inc. or one of its subsidiaries. Quicken.com, QuickenMortgage, Quicken Business CashFinder and Quicken Financial Planner, among others, are trademarks and/or service marks of Intuit Inc. or one of its subsidiaries. Other parties' trademarks or service marks are the property of their respective owners and should be treated as such.
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